What kind of sparks did Keqiao Fabric × Wang Peijun shine?

Predicting the future will make better decisions for the moment. How to look forward to the future product development direction, cutting-edge design concepts and market trends in the field of terminal applications to enhance the comprehensive competitiveness of textile fabrics in terms of quality, style, function and market application? How can we get more creative inspiration and improve the level of fashion design to meet the needs of consumers? The comprehensive in-depth analysis of the multi-dimensionality of the consumer market made by the scientific prediction system with both trend commonality and popular elements can undoubtedly provide more scientific basis and professional help for textile enterprises that are groping on the road of innovation.

May 6, "Chinese women's spring and summer 2019 fabric trends dynamic publishing '2018 debut Keqiao Fashion Week (Spring). Xiu Yan is based on the “2019 Spring and Summer Chinese Women's Fabric Fashion Trend” published by the China Textile Information Center and the National Textile Product Development Center. It integrates high-end trend research, high-definition clothing design and high-level textile design creativity, and dynamic interpretation. The new season of women's fabric trends and fashion trends. The event guided by the China Textile Industry Association, Keqiao District Shaoxing Municipal Government, China Textile Information Center, China Textiles Development Center, Keqiao District Shaoxing City Science and Technology Bureau contractor, Engineering Fabrics China, Coloro special support.

Deep planting trend core collar women's fashion

There is no doubt about the popularity of women's fashion. Nearly 50 sets of clothing designs on the "2019 Spring/Summer China Women's Fabric Trends Release" (hereinafter referred to as "Women's Fabric Trends Dynamic Release") are all from the famous Gaoding costume designer Wang Peiyu, and are highly respected by countless celebrities. The sturdy "Wang" high-end international fan is still beautiful, impeccable, and the fashion atmosphere of the thin film makes the scene climax and popular.

Different from the release of fashion designer brand, the highlight of this dynamic show is not only the high level of international design and high-quality fabrics, but also the injection and leading of the research results of national authoritative trend forecasting institutions. A forward-looking, leading, and professional “future fashion world” is unique.

The trend of women's fabrics was released with the main concept of “reconstruction” of “2019 spring and summer Chinese women's fabrics fashion trend” published by China Textile Information Center and National Textile Product Development Center. From the “creator, ideal country” The four themes of "human history, light civilization", using the fine fabrics of various materials to show the fashion designer's deep understanding of the trend connotation - "future, health, nature, harmony", ingeniously "people, clothing and environment" Together, it reflects the modern people living in the city, the desire to get along with nature and the desire to return to the natural ecology.

The change of fashion trends comes from the constant innovation of fabrics. The designer's work must be at its best, and the design innovation and detailing of the style are essential, but it also depends on the perfect combination of delicate fabrics. The trend of women's fabrics was released using nearly 40 kinds of fabrics from 12 excellent textile fabric companies (including 8 Keqiao enterprises). The products are rich in variety, novel materials and exquisite workmanship. The printed denim Matsui Textile Co. of Zhejiang, the coating Check, bamboo fiber + polyester fabric; embroidered Shaoxing Ming Han Embroidery Co., rope embroidery, three-dimensional embroidery, chain embroidery, embroidered fabrics; Sheng Ltd. Shaoxing the machine printed stripes, printing machine printed fabrics; Zhejiang RGB textile printing and dyeing Co., Ltd. and Hua Ju Ke Qiaohao quality textile design company in digital printing fabrics; textile Co., Ltd. Shaoxing Dian rhyme jacquard fabrics; Shaoxing City in Dili Tzu textile Co., anti-UV TPU, Chaoyang grid yarn-dyed, yarn-dyed jacquard crack earth, the United States imported leather; knitted fabrics after Zhe Jiang Haoqi textile Science and Technology Co., punching fabric processing; Hangzhou Mazda profits silk Technology Co., Ltd. of heavy silk crepe, stretch Heavy fabrics and more.

“The fabric suppliers I have worked with are mostly foreign companies. This contact with domestic fabric companies, especially Keqiao fabrics, has brought me a lot of surprises. I have the original design ability and service ability of domestic fabric companies. A new understanding. The fabric products of these enterprises, from the aspects of style, texture, pattern, texture, color, shape, functionality, etc., are more in line with the trend of women's spring and summer of 2019, and also meet the needs of the international and domestic markets. It can be seen that the understanding and grasp of the fashion trends of Keqiao fabric enterprises is relatively in place, and the technical content is also very high, which brings more possibilities to the fashion design. It is closer to my design requirements, not only to me. Brought a lot of inspiration and inspiration, the effect of clothing is beyond my expectations. The company attaches importance to design and creativity, making the added value of the product higher and higher, showing different characteristics, saving the fashion designer a lot of time. And energy.” Talking about cooperation with domestic fabric companies, Wang Peijun said.

Wang Peijun also introduced that in order to better express the trend of women's fabrics in spring and summer of 2019, this fashion design uses more natural silk fabrics, lace fabrics and soft colors to express the relationship between human beings and nature. More metal textures and striped lattice fabrics shape the relationship between human beings and technology and the future, and reflect the transformation of contemporary social consumption concepts with fabrics with bright colors and high color saturation.

“This show provides an opportunity for the fashion innovation of outstanding fabric companies to showcase and deliver commercial value. The depth of collaboration between fashion designers and our Keqiao local fabric products has also promoted our more precise and long-term exchanges and cooperation.” Participating in the show, the relevant person in charge of Zhejiang Red Green Blue said that it has gained a lot.

Under the contemporaneous thoughts of fashion designers, high-quality fabrics exudes a multi-faceted charm. What people feel is not only the innovations and breakthroughs of fabrics, but also the trend of downstream and upper-lower transmission. The creative and technologically-rich textile fabric design guides and drives the transformation and practice of the clothing design concept. It is both integrated and complemented, and the wisdom and synergy achieve each other achieves common fashion value and market value.

Insight into the future of reshaping the fashion value system

You can take the first step if you have an insight into the machine. With the upgrading of consumption, the more environmentally friendly , more quality and more stylish fashion industry needs to rely on a more complete manufacturing chain. Cultivating large and medium-sized textile enterprises to establish a scientific and systematic product development and innovation system, timely grasping the trend of fashion and product development, and shifting from research and development of individual products to cultivating system innovation ability is the key to the sustainable development of China's textile and garment creative industry. In this regard, China Textile Information Center, China Textiles Development Center official says, "Under the new era, to meet the 'people's increasing need for a better life' is an important direction of China's textile industry efforts. Industry towards high-quality development On the high-end road of the international value chain, the contemporary Chinese fashion value proposition of technological innovation, green development and cultural self-confidence can show the cultural depth, fashion newness and market strength of 'China's creation. These are also our release. '2019 spring and summer Chinese women's fabric trends' hope to convey."

In 2017, the trend of Chinese women's fabrics was first released in Keqiao Fashion Week. The continuous release in 2018 highlights Keqiao's representativeness and leadership in women's fabric creativity, design and technology. A complete industrial chain Keqiao textile industry cluster, is rich in resources, women's fabric trends rooted keqiao maximize learned keqiao rich soil nutrition industry. During the “ Thirteenth Five-Year Plan” period, the transformation and upgrading from the textile industry to the fashion and creative industry was an important development proposition of Keqiao. The establishment and release of the popular trend system, for the linkage of fashion productivity and the upstream and downstream synergy of the industry chain, mutual benefit and win-win; for Keqiao to look forward to the future, to connect with the international, to lead the trend; for the foundation of Keqiao fashion source, the strengthening of the right to speak The establishment of international fashion status and the reshaping of the fashion value system are undoubtedly of great significance.

"Fashion Week creative Keqiao fabric as the core based on the professional market-orientation to fashion trends pilotage industry chain a deeper level of interaction, connection and integration, the industry has created more opportunity for development. China Women fabric trends released the The research and release system of China's textile fabrics, which has been established for decades, is deeply embedded in the Keqiao textile product development system. On the one hand, it guides enterprises to establish market-oriented design thinking, and promotes the trend research results and enterprise production practices. Combine, improve the company's understanding of fashion trends, apply the creative ability of fashion trends, and promote the collective innovation of China's textile industry. On the other hand, while conveying the research results of fashion trends, promote the excellent fabrics of Keqiao textile enterprises, highlighting Keqiao Textile The fashion potential of the industry.” The relevant person in charge of the China Textile Information Center and the National Textile Product Development Center said.

During the 2018 Keqiao Fashion Week (spring), the “2019 Spring and Summer Chinese Women's Fabrics Trends Release Static Exhibition” was also published for the China Textile Information Center and the National Textile Product Development Center. It was launched in the same period of 2018 China Shaoxing Keqiao International Textile Accessories Expo. (Spring), showcasing more than 600 models of women's fabrics from all over the country, combined with the artificial trending tool “Palm Trend”, “China Women's Fabric Fashion Trends” and “2019 Spring and Summer Chinese Women's Fabric Trends Dynamic Release” “一静"One move" jointly interpretation of the 2019 spring and summer Chinese women's fabric fashion, for women's fabric development, women's design selection direction.

-Design inspiration-

Season concept: reconstruction

"Creator" is more about the presentation of human's own state, using a lot of natural, such as silk fabrics, the color is more light, the purity is lower.

"Ideal country" is actually a relationship between human beings and technology and the future, so it uses a more metallic texture and striped lattice, and the silhouette emphasizes a certain degree of functionality.

"Human Record" is more about the relationship between human and nature. It uses more lace. There are many natural elements on the surface, such as drawing birds, the color is beige, green, and the natural color.

"Light Civilization" can be understood as a change to the concept of consumption in the entire contemporary society, with a certain degree of enjoyment, so the colors used in this series are brighter, some colors with higher color saturation, like red, Green, yellow, which uses some chemical fiber fabrics, such as plastic materials to reflect a young and interesting theme.